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eCommerce Site Merchandiser I Job at Sellmark Corporation

Sellmark Corporation Mansfield, TX 76063

Job Title : eCommerce Site Merchandiser I
Department : Digital
Reports To : Digital Manager
FLSA STATUS: Exempt
ABOUT SELLMARK
Sellmark is dedicated to making "brands that sell" by producing industry-leading outdoor lifestyle products and brands. Serving more than 50 countries, including retailers in every state across the United States, Sellmark has industry-leading products, including night vision, laser sights, boresights, thermal scopes, tactical rifle scopes, red dot sights, and hunting scopes, shooting rests, and law enforcement products. Sellmark products and brands have been sold in more than 5,000 locations worldwide. Sellmark includes Sightmark, Pulsar, Firefield, Kopfjäger, BulletSafe, and INFORCE. As a growing organization that boasts a manufacturing space, recent expansion, gym, sauna, hang-out area, kitchen/bar, and a ranch located in Fairfield, Texas, Sellmark is a place that fosters an engaged community. We promote a healthy outdoor lifestyle and innovation through positive leadership, strong ethics, and unequaled hard work. Sellmark encourages self-growth through a team-oriented approach, with the utmost respect for our coworkers and customers. Whether through various outings or impromptu cornhole tournaments at lunch – at Sellmark, our culture and outdoor lifestyle are celebrated at every opportunity. A result is a place that every employee is proud to call home.
POSITION DESCRIPTION
This position will be responsible for developing and implementing E-commerce strategy to improve website performance. They are responsible for maintaining the day-to-day operations of the websites and improve customer experience online.

ESSENTIAL DUTIES AND TASKS
  • Manage all online activity in relation to traffic acquisition, sales, conversion and A/B testing and reporting
  • Work with Marketing teams to ensure correct messaging and content.
  • Work with in-house IT team to ensure customers experience, website speed, and shopping cart experience.
  • Work with the marketing team and manage digital marketers to improve quality and traffic acquisition.
  • Working in our CMS system to make sure all website info is correct, up to date, and up to brand standards.
  • Analyze various data sets to deliver data driven strategies in order to deliver top performance and achieve KPI’s.
  • Develop content calendar and oversee website uploads and landing pages development.
  • Report on key performance metrics and make recommendations on website improvements.
This job description in no way states or implies that these are the only duties to be performed by the employee in this position. It is not intended to give all details or a step-by-step account of the way each procedure or task is performed. The employee is expected to perform other duties necessary for the effective operation of the department.

EDUCATION AND EXPERIENCE

  • Bachelor’s degree in Digital Marketing or a related field.
  • Minimum of one year experience in retail eCommerce.

QUALIFICATIONS

  • Strong understanding of inventory management, sales analysis, and web design.
  • Proficient with Microsoft Office, Shopify, and Google Analytics.
  • Excellent understanding of web design and web analysis.
  • Knowledge of digital marketing channels such as PPC, SEO, Social Media Display and affiliate marketing channels.
  • Knowledge of Attribution modeling, website speed optimization, A/B testing, conversion management, sales journey optimization, traffic analysis and reporting tools.
  • Willing to undergo and pass a background check and drug screen.
  • Must be able to multi-task and work in a fast-paced environment.
  • Must possess a high level of integrity and a strong work ethic.

PHYSICAL DEMANDS

While performing the duties of this job, the employee may be required to sit or stand for extended periods of time. The employee will be required to bend, twist, reach, push, pull and operate office machinery. The employee must be able to lift up to (50) pounds. Specific work assignments may change without notice. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.

WORKING CONDITIONS

The majority of work will be performed in a climate-controlled environment, but the employee may be exposed to outdoor conditions such as inclement weather and varying degrees of temperature.

WORK SCHEDULE/HOURS

Schedules will vary depending on business needs, and may entail working nights, weekends and holidays. Must be flexible to work outside of departmental operating hours.
BENEFITS
  • Competitive salary based on experience.
  • 401k match
  • Excellent Medical, Dental, and Vision Insurance.
  • Generous paid vacation.
  • Company expansion which includes a gym, sauna, wellness center, chiropractor, cafeteria, and event space
  • Personal days with a generous holiday schedule



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