Growth Manager Job at Childcare Network, Inc.
Overview:
Who We Are
What We Offer
The Manager of Growth must be passionate about providing childcare services to working families. This leadership role creates an opportunity to develop enrollment, marketing, retention and conversion strategies that will build and grow the business. The Manager will be assigned to one of our three Regions and will report directly to the Senior Manager of Growth. She/he will be responsible for driving enrollment, retention and marketing initiatives throughout the schools in conjunction with field leadership. The goal is to enable the schools to become experts at growing their business. Requirements:
Minimum / Preferred Educational Level
Skills
Does the word GROWTH excite you? Growth Managers will develop strategies to grow enrollment and retention in our schools.
Who We Are
Child Development Schools, dba Childcare Network, Sunrise Preschools and My Small Wonders is the 4th largest owner/operator of childcare facilities in the United States. Focusing on underserved and lower-income families, the Company is a leader in subsidy-based childcare and prides itself on its ability to deliver safe, high-quality, and affordable care and education to all children. Currently operating 260+ schools across 11 states with ambitions to continue growing, Child Development Schools is investing in key teams to support expansion and enable operational improvements.
What We Offer
We offer a comprehensive benefits package that would be available to you as a valued employee:
- Competitive pay, including incentive opportunities for many positions
- Paid Time Off and Company holiday pay
- Medical /Dental /Vision insurance plans
- 401(k) Retirement savings plan with company matching contributions
- Training and career development opportunities
The Manager of Growth must be passionate about providing childcare services to working families. This leadership role creates an opportunity to develop enrollment, marketing, retention and conversion strategies that will build and grow the business. The Manager will be assigned to one of our three Regions and will report directly to the Senior Manager of Growth. She/he will be responsible for driving enrollment, retention and marketing initiatives throughout the schools in conjunction with field leadership. The goal is to enable the schools to become experts at growing their business.
Minimum Years of Experience:
- Four years of combined childcare center leadership, sales or business development experience is preferred;
Minimum / Preferred Educational Level
- Minimum 4 Year / Bachelor's Degree Bachelor's Degree in Business Administration, Early Child Education, Finance, or Marketing
- A master’s degree may be advantageous
Skills
- Knowledge of the childcare and/or education market required
- Exceptional analytical, strategic, and critical thinking skills essential, and the ability to tell a story to motivate behaviors
- In-depth understanding of the marketing and sales processes in education or childcare industries
- Ability to influence
- Track record of consistent year-over-year growth
- Leadership and problem-solving skills
- Ability to manage multiple projects simultaneously
- Demonstrated success working both independently and in highly collaborative environments
- Highly developed communication skills
- Adept at using a variety of research database tools as appropriate
- Ability to travel regularly within their region
- Identifies specific regional enrollment, marketing, retention and financial goals, including but not limited to Net Growth, Net Revenue and EBITA, teacher attrition, family retention
- Ability to quickly assess growth needs at a school and market level
- Ability to create a growth plan with field partnership and strong follow-up which enables the school to execute on the plan
- Supports and enables the schools in executing growth plans through coaching and follow-up
- Works closely with marketing and field operations, HR to develop creative strategies to grow enrollments and drive an enrollment culture in the schools along with school engagement
- Analyzes regional competition and strengthens the company’s brand position in assigned regional areas
- Understands national marketing plans and tailors them to suit regions
- Develops a clear understanding of the financial goals in a region and the key success indicators
- Creates Best Practices Playbook for the field, working closely with the Senior Manager of Growth, District Managers, Regional Directors, Marketing and Center Support on execution plans
- Executes growth strategy in assigned region focused on enabling the schools to increase lead growth, convert leads, schedule tours, convert tours, retain families and increase enrollments
- Works with Finance, Operations Support and Marketing to help schools execute on data-driven strategy
- Prepares periodic status reports for Field Leadership and Ops Support
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