Marketing Manager Job at Hire Options
Law firm is seeking a Marketing Manager to join their Los Angeles office.
Only candidates currently residing in the greater Los Angeles area will be considered.
Responsibilities :
- Develop, implement, and manage the law firm’s marketing plan consistent with the firm’s overall strategic plan
- Lead the law firm’s strategic planning for current and future marketing initiatives and events
- Create integrated marketing calendar to manage and coordinate the law firm’s marketing initiatives
- Manage all external marketing communications, including law firm press releases, announcements, newsletters, social media posts, advertisements, and website content
- Assist with the creation of Requests for Proposals and other submissions for legal work
- Identify awards and recognition opportunities for firm and attorneys
- Assist as needed with attorney speaking engagements
- Understand and adhere to attorney ethical rules on advertising and marketing.
- Support and facilitate development, implementation, and tracking of marketing plans for the law firm’s practice groups and individual attorneys
- Lead event planning for client receptions and special events
- Coordinate with IT Department for distribution, compilation, and management of mailing lists and other marketing contact information in database
- Implement CRM for use in marketing activities
- Create and monitor the law firm’s marketing budget
- Manage requests for sponsorships and ensure each request aligns with the law firm’s marketing plan
- Coordinate attendance and advertisements for approved sponsorships with the charitable organization
- Perform post-event review for attendance and marketing value
- Schedule, facilitate, and develop agendas and minutes for the law firm’s marketing committee
- Prepare monthly marketing report for distribution to the law firm’s Executive Committee and partners
- Edit the law firm’s internal newsletter
- Work with IT Department to create content for intranet
- Order and maintain inventory of firm logo items
- Help facilitate internal firm social functions
Requirements:
- Bachelor’s degree or higher in marketing, business administration, journalism, communications, or another marketing-related field
- 7+ years of experience in business development and/or marketing, preferably with a law firm or another professional service organization
- Proficiency in the Microsoft suite as well as Adobe InDesign, Photoshop, or a similar content design program
Salary Range: $160-190K
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