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Marketing Coordinator Job at Kimpton Hotels & Restaurants

Kimpton Hotels & Restaurants Salt Lake City, UT 84101

Monaco Salt Lake City

Why We're Here

We believe heartfelt, human connections make people's lives better. Especially the people who work here.

Our founder, Bill Kimpton rebelled against impersonal, generic hospitality that makes people feel disconnected. He initiated a new boutique hotel standard and environment where people could connect, from the heart. That was the goal then, and it is still our purpose today.

Your work here has meaning. You're here to improve the lives of coworkers, guests, owners, communities, and together we make that happen. It's what drives all that we do. Every day you can improve lives in your own, unique way and you can expect the same in return. It all starts with you.

How We're Different

Our San Francisco-born entrepreneurial spirit and zest for life kick started this culture in 1981, and it shines through to this day.

It all flows from you. The lively, rebellious, genuine you - with your diverse background, talents, experiences, and plucky personality - is fully welcome, and celebrated here. Because we know that when people can be themselves at work, they shine.

That's what we seek out and celebrate. It's people of all kinds who share a knack for creativity and self-leadership. People who don't need to be told what to do to get things done. People who have an innate passion for making others' lives better.

It adds up to a work environment that's a bit quirky, irreverent, exciting, uncommon, empowering, and downright exceptional. Guests feel it; you'll feel it too.

What You'll Do

The Marketing Coordinator will be responsible for executing a proactive, effective marketing strategy which maximizes revenue, enhances web presence and increases guest loyalty for each hotel property in their defined city market, while supporting Kimpton brand marketing goals and strategies. Provide marketing support to area Kimpton Hotels and Restaurants, with the opportunity for the region to expand as the company grows.

The Marketing Coordinator will collaborate with General Managers, Director of Sales + Marketing, Revenue Management, and Distribution teams, other market-specific team members, as well as the Director of Digital Marketing, Home Office team members and Kimpton partner firms on:

  • Acquisition and retention marketing efforts designed to drive traffic and reservations, which includes paid, organic, and local marketing, display advertising, social media advertising and other local partnership advertising.
  • Assist customer awareness, on the ground promotion of all outlets, liaison with community contacts for increased visibility, and event implementation in coordination with hotel and outlet managers.
  • Main contact for all on-property activations, client events, media visits, and partnerships to ensure they run smoothly, effectively, and have the intended return on dollars invested. Able to coordinate details effectively and report out results on a bi-weekly basis and coordinate events with all departments involved.

ESSENTIAL DUTIES AND RESPONSIBILITIES:
  • Media planning, execution, and management with a focus on budget, ROI, performance metrics, through various marketing activities that include (but are not limited to) print, digital, in person and social media marketing; carried out in conjunction with partner firms and Digital Marketing Directors.
  • Work with Coordinators to conduct regular audits of website content and images to ensure its accuracy, consistency, and timeliness.
  • Participate in and help lead hotel and market-specific strategy sessions, hotel marketing review calls, as well as weekly/monthly calls for hotel watch list, and yield meetings.
  • Participate in weekly and regularly scheduled departmental meetings with the Marketing and Revenue/Distribution teams.
  • Monitor, measure, and analyze campaign performance metrics and market research findings on a weekly basis, with the ability to immediately identify and react to changes; design test strategies to optimize results.
  • Proactively make recommendations and follow established brand strategies to improve creative and copy development, to increase results and meet performance objectives and drive operational efficiencies.
  • Coordinate strategic and tactical information between outside vendors and internal team members to establish a pace of accomplishment; cultivate vendors' understanding of the Kimpton brand and specific hotel properties; develop understanding of their business requirements and articulate their needs to internal team members to enhance processes.
  • Stay current on emerging technology, providers, and trends that could have a positive impact on hotel digital presence, revenue derived from digital efforts, and the overall performance of Kimpton Digital Marketing Initiatives.
  • Work with Social Media team for content in support of ongoing efforts.

SPECIFIC EXPERIENCE WE'RE SEEKING:

  • Bachelor's Degree preferred.
  • Minimum 4 years of experience in digital marketing, content development, web analytics, and social media marketing; the ideal candidate will have hands-on digital marketing experience in the hospitality industry.
  • A skilled management style that exemplifies strong leadership and consulting capabilities in addition to the ability to effectively prioritize and delegate tasks and projects.
  • Experience motivating team and fostering internal growth.
  • Experienced with spreadsheet and presentation applications, and possessing the aptitude and desire to learn new technology.
  • Demonstrated ability to foster ideas and growth among a team.
  • Excellent communication and presentation skills, both verbal and written.
  • Well organized and detail-oriented, with a high sense of accountability and integrity.

Differences make a difference. We are committed to creating a culture that reflects the diversity of our hotel and restaurant guests. With that goal in mind, we encourage each of our employees to understand, accept, and celebrate differences among people. That includes different personalities, lifestyles, work styles, education, and experience. We also welcome and embrace people of all races, ethnicities, ages, religions, physical abilities, sexual orientation, gender identities and genders. For our complete EEO policy click here.

Be Yourself. Lead Yourself. Make it Count.




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