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Outside Account Executive Job at Alphabroder

Alphabroder Salt Lake City, UT 84101

The Outside Sales Executive is responsible for coverage of approximately 150 medium to large sized accounts in a geographic area and grows Private Label sales within assigned accounts via spot buy opportunities and program placement.

  • Develops relationships with the owners/senior managers within each account. Conducts semi-annual business reviews with "A and top B" accounts. Negotiates incentive programs.
  • Maintains a call plan for all accounts on their account list in the frequency determined in conjunction the RVP of Sales.
  • Has an understanding of the customer go-to-market strategy; Conducts one on one meetings with sales representatives to uncover opportunities; Engages in end-user meetings.
  • Develops relationships with all relevant constituents within their accounts (finance, marketing, customer service, operations, production, etc.). Responsible for pro-active and creative solution sets.
  • Maintains a 30 day calendar using Outlook, logging all planned appointments (APs, DIs and VSCs).
  • Develops a marketing plan to drive Private Label sales within their territory using marketing collateral; to include flyers, promotions, incentive programs and events.
  • Responsible for new product launch line presentations and sales plan.
  • Uses internal resources to uncover, develop and close opportunities (trade marketing, decoration, EDI, pricing, credit, website, custom websites, etc.). Understands decoration process, methods and benefits thoroughly.
  • Manages administrative aspects of the job including but not limited to weekly reporting, 30 day calendar management, sales funnel management, program registration and renewal, DNR management, CRM reporting, program proposal tracking. Completes all administrative work accurately and meets all deadlines.
  • Manages and maintains alphabroder's presence within their accounts, including but not limited to showroom management and upkeep and collateral management.
  • Works closely with Account Executive to manage loyalty and coop pricing.

Required Skills, Education and Experience:

  • Strong sales skills (SPIN selling)
  • Strong product knowledge
  • Strong product merchandising skills
  • Effective, engaging presentations skills
  • Ability to train and demonstrate use, features and benefits of our website
  • Strong interpersonal skills
  • Proficient with Microsoft Office

ab| Prime is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information.

For more information about our commitment to equal employment opportunity, please review EEO is the Law EEO is the Law Poster Supplement. ab|Prime participates in the E-Verify program. Please click below to learn more about the E-Verify program. E-Verify Participation Poster (English and Spanish) Right to Work Poster .




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